In
June 1985, what began as a WITF programming guide, APPRISE,
twenty-one years earlier, became a full-fledged magazine. A
major redesign was completed in October 1997 combined with a
name change to Central PA, to more closely reflect the
region. Today, Central PA continues to be this area’s
most-read monthly magazine - enhancing its number one position
in the market with increased newsstand sales and heightened
reader feedback. Every month approximately 40 thousand households
read Central PA to learn about local people, regional events
as well as the programming offered by our television and radio
stations - making our audited audience four times larger than
our nearest competitor.
WITF’s mission is to excel as: a vital resource for lifelong
learning; a platform for information and ideas; a regional stage
for culture and the arts; a valued partner in the community;
a source of creativity; and, a leader in communications technology.
The publishing division (Central PA magazine) was added
to enhance the region’s artistic, educational, and cultural
resources.
The
mission of Central PA magazine, to educate and inform
its audience about the cultural depth and breadth of our region,
is aligned directly with the mission of WITF Inc.
Senior Editor: Steve
Kennedy
Managing Editor: Gail
Huganir
Associate Editor: Noreen
Livoti
Design Director &
Production Manager: Rebecca
Weaver
Graphic Designer: Kat Nguyen
Graphic Designer: Emily Magee
Senior Vice President of Sales & Marketing: Bob Rich
Director of Sales: Tina Enck
Sales Account Executives: Linda
Campbell, Leah Carper, Natalie
DeSoto
Sales Coordinator: Andrea Haldeman
Articles
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Advertising
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Department
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Central PA Magazine
4801 Lindle Road
Harrisburg, PA 17111
(717) 704-3000 Tel
(800) 366-9483
(717) 910-2630 Fax
Central PA magazine is a publication of WITF,
Inc.
